Fashion Craze is a time management game where players are tasked to manage their own fashion boutique. The game was first released in 2009. In the game, players assume the role of Maria, who has just been given the responsibility of managing a fashion shop. Each level is represented as a day in the boutique where players must serve customers. All customers must be kept happy and served in time in order to be paid.
Each customer will have a thought bubble that consists of an item from the boutique. The player must bring the item to the customer. Some customers will want to use the fitting room, while others purchase the items immediately. When clothes run out, players must create them by choosing a fabric color and clicking on the sewing machine with the image of the item of clothing that must be made. Aside from clothes, there are also other items available in the store, such as hats, and sunglasses. Different kinds of customers have varying patience, so users must always check their patience, which is represented by a heart.
The game features 48 levels of gameplay. There are 10 customer types and 26 accessories that are sold in the fashion boutique.